What does it mean to be "cat-friendly"?

The name "Nekohana" embodies the desire to provide "safe flowers for cats." "I want to give flowers to my beloved cat, but I don't know what is safe to give." In response to such requests from pet owners, Mai Shono used her knowledge as a veterinarian to found Nekohana.
The brand's next venture is into the skincare field. In particular, they focused on the hands, which are the area that people and cats come into contact with the most, and developed a hand cream that is both safe and comfortable.

The formulation was designed with the idea that "cats might lick it."

"Cosmetics often contain ingredients that are dangerous to cats. Hand creams in particular pose a high risk of licking, but I felt that awareness of this was still low."
This cream was born from that realization, and all of the ingredients were selected based on research papers and case studies.The formula is designed to prevent unnecessary worry for cats, and is finished to specifications equivalent to COSMOS organic certification.

Thinking about cats makes me feel fulfilled

"Until now, cat-friendly creams have mainly consisted of Vaseline and horse oil. However, there weren't many packages that were pleasant to use on a daily basis."
At Nekohana, we value not only protection but also enjoyment. With a soothing design, a non-sticky texture that blends in smoothly, and powerful moisturizing power, this product is packed with craftsmanship that is considerate of the user's feelings.

The subtle natural scent of the ingredients themselves

"We don't use any fragrances. Instead, we have prepared the product so that the natural ingredients themselves give off a soft fragrance." Cats have a keen sense of smell and are very sensitive to scents. Nekohana has made many prototypes, with the help of their friends' cats, in order to create a subtle scent that cats won't dislike. It is a tranquil fragrance that gently embraces both people and cats.

It blends in smoothly and can be stroked immediately.

The appeal of this hand cream lies in its feel. "Even if you stroke your hands immediately after applying it, your hair won't feel sticky." To achieve this ideal, it was carefully designed to balance moisturizing power and lightness. Natural ingredients such as shea butter and hyaluronic acid, which condition the skin, gently envelop your hands, which tend to dry out easily.

For "things that come into contact with hands," which tend to be a blind spot in terms of safety,
I want more attention

"Cats don't just lick when they're being affectionate; they sometimes lick hands that smell different than usual." Shono says he has had many experiences where he was taken aback by such everyday behavior. "I think that paying a little bit of attention to what you put on your hands can make life with a cat more peaceful."

Neither I nor the cat can resist.
A new way of living connected by kindness

Living with a cat is a constant stream of small realizations. The thoughtfulness that makes you stop and ask yourself, "Is this okay?" helps to gently bring order to your life.
Nekohana hand cream is a product that allows you to feel both the kindness of caring for your cat and the time to pamper yourself, all in the palm of your hand.
We hope that this "form of kindness" will spread as a new lifestyle option, caring deeply for cats while also not giving up on living your own life.

This "kindness" from &CAT to you

When choosing items to support our lives with cats, we want to make sure that neither humans nor cats are overwhelmed. This hand cream is not only gentle on cats, but also satisfies the needs of those who use it, making it the ideal product.
Nekohana Organic Hand Cream has been newly added to the &CAT selection. We hope that your daily skin care routine will help make your time with cats even more comfortable.
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